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How to Write a Spectacular Testimonial for the People You Love
If you’re a raving fan of a particular person with a small business and you want to help them out, learn to write a spectacular testimonial.
It’s easy and fun when you get the hang of how to use your words in powerful ways to promote the amazing people in your life. And if you happen to be a business owner, author, artist or other type of person who’d love some free publicity, a testimonial is a little gem of a tool for that too! Add your name and tag line and each testimonial becomes a little advertisement!
I started understanding the power of testimonials when I went out on my own and opened the doors for my first private physical therapy practice back in 2008. I relied on word of mouth referrals; a basic version of a powerful testimonial. When my clients said great things to their friends and family, those people would call and book an appointment. Word of mouth referrals are an amazing thing!
When I became a coach and author with an online presence, the need for awesome testimonials was even greater! Whether they were a few powerful written or videoed words about my book, a workshop, or a coaching session, those words became what sold my products and services to others looking for them!
